vs Boomerang

Apollo's full data + verified emails.
Boomerang gives you neither.

Boomerang scrapes Apollo — but specifically the free tier, which truncates last names and limits how many pages of results you can pull. They then fill in emails from a separate (older) database, likely vendor-bought. Our 27-row test came back as 25 incomplete rows with 6 emails — and 3 of the 6 bounced. Here's the side-by-side, plus what's actually different in how each platform bills you.

Findings below are from our own test export. Boomerang's product may behave differently for other Apollo URLs — we're sharing what we saw.

What we tested

27 rows. 3 days. Different data than Apollo showed.

We pasted the same Apollo URL into both products. Identical search filter. Identical row count. What came back was not the same data.

Apollo's free tier — and only that

Boomerang does scrape Apollo, but from the free tier. Free Apollo truncates last names and caps how many pages of search results you can pull. Our 27-row Apollo URL came back as 25 rows in Boomerang's CSV — two rows lost to pagination limits, and last names on the rows that did arrive were partial.

Emails from a different (older) database

Apollo had verified emails on 25 of those 27 rows. Boomerang's CSV had 6. They're not pulling emails from Apollo — they're looking each person up in a separate (older) database, likely vendor-bought. Hit rate is low, and 3 of the 6 they returned bounced when we tested them.

1 day to deliver. 27 rows.

We submitted the job and got the file roughly a day later. The same Apollo URL run through Ghostleads completes in under 5 minutes. Apollo's free tier appears to be a meaningful bottleneck on Boomerang's side.

Support never followed up

We emailed Boomerang pointing out the gaps. They said they'd send fresh data. It's been 3 days. Still nothing in the inbox.

Two layers, two ways to fail

Boomerang stitches together two pipelines. Layer one is a scraper hitting Apollo's free tier for names, titles, and LinkedIn URLs — bottlenecked by free-tier limits (truncated last names, capped pagination, fewer rows than Apollo actually has). Layer two is a separate email database, likely vendor-bought, used to look up addresses for those people. It's older than Apollo's email enrichment and rarely matches what Apollo has verified.

Practical consequence: even when Boomerang's CSV looks reasonable, most rows have no email — and you'll typically need a separate email-finding tool to fill in the gaps. So you're paying Boomerang for a partial export and a third-party enrichment service on top.

Ghostleads doesn't stitch. We open Apollo with a paid account, export the rows Apollo currently shows you, and ship you the verified emails Apollo found — same source, end to end. Costs us more to run. That's why we charge $2, not $0.20.

Side by side

How we differ — at a glance

Everything below is observable. Test the same Apollo URL on both products and compare the CSVs yourself.

Apollo source
GhostleadsPaid Apollo · full data, full pagination
BoomerangFree Apollo · truncated last names + capped pagination
Email source
GhostleadsApollo's verified emails
BoomerangSeparate (older) database — likely vendor-bought
Speed (27-row job)
GhostleadsUnder 5 minutes
Boomerang~1 day in our test
Pricing model
GhostleadsPrepaid credits · pay-as-you-go
BoomerangMonthly subscription
Credit expiration
GhostleadsNever
BoomerangMonthly reset · use-it-or-lose-it
Seats
GhostleadsOne workspace, whole team
BoomerangOne person per subscription · invite teammate = new subscription
Free trial
Ghostleads500 leads · no card
Boomerang100 leads
Per-row billing
GhostleadsOnly rows where we found an email
BoomerangEvery row in the CSV
Verify mode billing
GhostleadsInvalid emails are free · you only pay for emails that pass
BoomerangBilled regardless of verifier verdict
Sticker $/1,000 (basic)
Ghostleads$2 per email found
Boomerang$3 per row in CSV
Sticker $/1,000 (verified)
Ghostleads$4 (MV) / $5 (LM) — per valid email
Boomerang$4 (MV) / $5 (LM) — per row in CSV
Support response
GhostleadsSame-day in most cases
BoomerangStill waiting after 3 days
The pricing trick to know

Same $4 sticker. The actual bill is 3× different.

Both products list around $4 per 1,000 for MillionsVerifier-verified exports. The difference is what each platform counts as a billable row. Same 1,000-row Apollo URL, same verifier — different invoice.

Ghostleads · how we bill
Apollo URL
1,000 rows
Rows where we find an email
400
Pass MillionsVerifier
320
Rows you're billed for
320
Your bill (verified, $4/1k)
$1.28

We pay the verifier for invalid checks too — that's our problem, not yours. You only see a charge for emails that pass.

Boomerang · how they bill
Apollo URL
1,000 rows
Rows where they find an email
(doesn't matter)
Pass their verifier
(doesn't matter)
Rows you're billed for
1,000
Your bill (verified, $4/1k)
$4.00

Full-export mode charges per row in the CSV — empties, catch-all, and rows the verifier marked invalid all count toward your bill.

Same $4-per-1,000 sticker. 3× the actual invoice once you account for what gets counted.
And Boomerang's verify mode is mostly verifying nothing

Verification only matters if there are emails to verify. Boomerang returned 6 emails on our 27-row test. Run MillionsVerifier or LeadMagic over that, and you're paying for verifier checks on a near-empty list — which doesn't fix the bigger problem that most rows didn't have an email to begin with.

With Ghostleads, you're verifying the verified emails Apollo already found — coverage is high before verification even runs, and the verifier just filters out the ones that don't pass.

Why this matters

If you're paying for Apollo data, you should get Apollo data.

When you spend time inside Apollo building a search — titles, headcount, growth signals, exclusions — you're choosing those people for a reason. The whole point of paying for B2B data is to get the right people with the right emails. Not a degraded scrape with addresses pulled from somewhere else.

Boomerang's pipeline gets you a free-tier scrape (truncated last names, capped pagination, missing rows) and emails from a separate vendor-bought database. Even if both layers worked perfectly, the output isn't what Apollo would have shown you. The company that raised last week is in Apollo's data the same week — Boomerang's email vendor probably won't see that person for months, if ever.

Ghostleads uses a paid Apollo account end-to-end. The rows we export are the rows Apollo shows you. The emails we ship are the emails Apollo verified. Costs us more — that's why we charge $2, not $0.20. But you get the data you actually picked.

In fairness

Where Boomerang still makes sense

Comparison pages that pretend the other side has zero strengths are dishonest. Here's where we'd actually point you their way:

  • Already on a yearly Boomerang contract? Switching mid-cycle doesn't pencil out until renewal. We'll be here when it does.
  • Want each teammate on their own isolated account, billed separately? Boomerang's per-seat model does that out of the box. We don't — one shared workspace is the whole point of how we price.
  • Want a vendor with account managers and a sales motion? Boomerang has that. We don't, and we won't.

Try us on the same Apollo URL.

500 free leads on signup. Paste the URL you'd hand to Boomerang. Open both CSVs. The difference is in the data.

No card, no demo call. 1 free credit lands the moment you sign in.